The way consumers interact with search engines sees a significant shift in 2024, and voice search is rapidly becoming the preferred method for information retrieval. This shift presents both unique challenges and exciting opportunities for businesses to adapt their digital marketing strategies.New Zealand - June 28, 2024 — Research shows over 4 billion people worldwide use smart speakers and voice assistants, a number predicted to keep rising. As a leading digital marketing agency in New Zealand, Zib Digital explores how this will affect businesses in 2024 and beyond. Voice search is no longer a novelty, it's a necessity, businesses that don't adapt their SEO strategies to accommodate voice search risk being left behind.As an established SEO agency, Zib Digital shares some key insights and statistics for business:

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