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Why "deployment of AI is top of mind for everybody," according to IBM's Jonathan Adashek

Marketers are trying to figure out how to deploy AI, and how to tie it to their business, says Jonathan Adashek, SVP of marketing at IBM. Adashek was interviewed for CMO Insider at the Cannes Lions International Festival of Creativity 2024.

By: Business Insider
  • Jul 19 2024
  • 41
  • 3052 Views
Why "deployment of AI is top of mind for everybody," according to IBM's Jonathan Adashek
Why "deployment of AI is top o
Read the original article on Business Insider

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