Malaysia's tourism sector is set for a major comeback by 2025, aiming to attract 23.5 million international tourists and generate RM77 billion. Growth will be driven by strategic markets, sustainable tourism, digital transformation, and cultural heritage, despite facing global competition and economic challenges.- - September 4, 2024 — As the world recovers from the impacts of the COVID-19 pandemic, Malaysia’s tourism sector is on the cusp of a remarkable resurgence. With an ambitious goal to attract 23.5 million international tourists by 2025 and generate RM77 billion in tourist receipts, Malaysia is poised to reclaim its status as one of Southeast Asia’s premier travel destinations.Tourism Recovery and Growth Projections

Related

---